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Find a New Happy Hour
NHS Addictions Provider Alliance
As part of its response to the 2020 Coronavirus pandemic, the NHS Addictions Provider Alliance commissioned Brightsparks to develop a campaign aimed at raising awareness of problematic alcohol use during lockdown periods.
The project included development of a campaign theme, messaging and distribution of organic and PPC social media campaigns. We also developed a wide range of downloadable resources and tools for the campaign.
"Brightsparks are fantastic to work with. They are passionate about making a difference and have worked in partnership with our Members and stakeholders throughout to make sure our behaviour change campaigns achieve the best possible results."
- Candie Lincoln, Programme Manager at NHS Addictions Provider Alliance
Local Authorities, CCGs and NHS Trusts adopted Find a New Happy Hour as their official alcohol harm reduction campaign during the Coronavirus pandemic.
downloads of the campaign